For Immediate Release
CONTACT:
Richard Rawson, Psy.D.
JamboKids Company, Inc.
Tel: 703-759-0023
Cell: 703-599-1078
Fax: 703-991-9162
Richard@JamboKids.com
Great Falls, Virginia, February 10, 2008 — Virginia-based JamboKids Company, Inc. will make its debut at the New York Toy Fair and showcase its new line of adventure storybooks and multicultural dolls designed to build positive character values and promote cultural diversity in kids ages 3 to 8.
For parents and grandparents looking for positive, contemporary, relevant role models for their 3-8 year old children, JamboKids presents a line of adventure stories and dolls that celebrate cultural diversity and model positive character values. It is designed to teach preschool through early primary school-age children the skills they need to lead the way in a global world.
Mastering the skills that will help our “global kids” get along with others, develop their curiosity and intellect, acquire an open mind, accomplish goals in the face of opposition, and build the civic strengths that underlie healthy community life is the underlying theme of the JamboKids storybook series and the emphasis of the JamboKids parent guide.
“At JamboKids, we believe that one of the most important things we can do for our children is to help them acquire values and skills that they can rely on throughout their lives. In doing so, they will have the best chance to lead good lives as individuals and as citizens of their communities,” says JamboKids co-founder and psychologist Dr. Richard Rawson, Psy.D.
The JamboKids storybook characters represent a range of cultures – Asian, African, Hispanic, North American, and Russian – reflecting the growing cultural diversity of our society. They learn life lessons and meet life’s challenges in positive and uplifting ways. The life skills and values are drawn from leading-edge research in the field of childhood character development, and include skills that promote cognitive development, emotional maturity, social awareness, civic mindedness, and other virtues that are universally valued by people across the world.
JamboKids huggable soft fabric dolls are just right for ages 3 and up, and are perfectly matched with the well written and superbly illustrated soft cover storybooks. The doll and book sets give parents, grandparents, and caregivers an opportunity to cuddle up and bond with their kids and give them the attention they crave. They also help stimulate interest in reading, enhance language skills, promote one-on-one communication, build attention spans and listening skills, and encourage a child’s curiosity, creativity, and imagination.
To learn more about JamboKids or its line of children’s toys and resources for parents and educators, call 703-759-0023 or visit their web site at www.JamboKids.com.
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